Hi !
I was born in Istanbul, and I spent my childhood in a house on the banks of the Bosphorus. I swapped the Bosphorus for the Seine River, when my family moved to Paris, France, where I still live and work today as a graphic designer.
By successfully marrying my Middle Eastern culture and sensibility with a Western European esthetic, my design style is marked by bold composition and usage of color and a modern yet traditional femininity.
I have worked for Landor Associates in Paris and San Francisco creating packaging and identity for brands such as Pinar, Kraft Suchard Jacobs, Moet & Chandon, Philip Morris, Natuzzi, Pathé...
Curious by new technologies (and a fanatic of Wired magazine), I joined Lab Production as an Interactive Art Director for Nokia and Noos. Creating website animations in Flash was my favorite hobby ;)
I left hi-tech for fashion and joined the Gucci Group as an in-house senior graphic designer for Yves Saint Laurent, YSL Beauté and Boucheron. My title as a "brand guardian" was to conceive all marketing and communication tools from A to Z.
I accepted the challenge at Nina Ricci as a graphic and decoration manager and covered a 360° vision of a brand through graphic design and merchandising.
Today with a 360° point of view I work freelance for clients such as Beryl, See By Chloé, Dihn Van, Delmontel...
My clients trust me in creating their identities and guidelines, catalogs, press releases, invitations, packaging, websites, banners and newsletters, powerpoint presentations, event scenography as well as follow up of production.
I recently launched my new bikini line : www.ilovemybikini.net
Hope to catch up soon.
